The Seller’s Roadmap: How to Successfully List and Sell Your Campground
Selling your RV park? Follow this step-by-step guide to list, market, and close your deal smoothly.
Introduction:
Selling an RV park is a major financial decision, and without the right strategy, you could face delays, lowball offers, or failed deals. Whether you’re selling to retire, reinvest, or pivot to a new opportunity, following a structured roadmap will ensure a smooth, profitable sale.
Step 1: Get a Professional Valuation
Before listing your park, understand what it’s worth. A professional valuation factors in:
- Current revenue & profit margins
- Market trends & recent sales in your area
- Physical condition & infrastructure upgrades
- Growth potential for the next owner
A well-priced park sells faster and attracts serious buyers.
Step 2: Organize Financials & Documentation
Buyers will request detailed financial records before making an offer. Prepare:
- ✔ Profit & loss statements for the past 3+ years
- ✔ Utility & maintenance records
- ✔ Employee payroll (if applicable)
- ✔ Guest occupancy rates & seasonal trends
Pro Tip: Buyers prefer parks with clean financials that show consistent income—transparent records lead to faster closings.
Step 3: Prepare the Property for Sale
Making small, strategic updates can increase your park’s value and attract more competitive offers. Focus on:
- Essential repairs (plumbing, electrical, and roads)
- Updating guest amenities (picnic areas, trails, restrooms)
- Boosting online presence (photos, reviews, and website updates)
First impressions matter. A well-maintained park sells faster!
Step 4: Work with an Expert Broker
An experienced RV park brokerage team will:
- ✅ Market your property to qualified investors
- ✅ Negotiate the best terms to protect your interests
- ✅ Handle the paperwork for a smooth, stress-free closing
Step 5: Close the Deal
Once you receive an offer, work with your broker to:
- ✔ Review the buyer’s financing & contingencies
- ✔ Handle due diligence inspections
- ✔ Finalize the closing agreement
🔍 Ready to sell? Let’s create a strategy to maximize your campground’s value. Schedule a consultation.
Jake Thayer is a Managing Partner at Campfire Capital Group, specializing in acquiring and brokering RV parks and campgrounds. With expertise in deal structuring, market analysis, and transaction execution, he helps investors maximize value in the outdoor hospitality industry.
